Feeling Lucky?

15 Nov

Earlier this year, Holiday Films’ director Steven Tsuchida shot a broadcast campaign for the Fallsview Casino Resort via Blammo Worldwide. “Coconut”, the final spot in the four-spot campaign, went to air yesterday, so we are happy to be able to share the entire campaign with you.

The four comedic spots, “Coconut”, ““Wrong Masseuse”, “Impression” and “Lucky Dog” all deal with getting a lucky break – and who doesn’t like that.

“Comedy isn’t easy. But thanks to Steven and Holiday Films as well as Griff at Posterboy, we were able to find all those little magical moments that make the campaign come to life,” says Andrew Simon, Partner/Chief Creative Officer, Blammo Worldwide. “‘Coconut’ is my personal favourite.”

Watch the entire campaign.

Titles: Coconut, Wrong Masseuse, Impression, Lucky Dog
Client: Fallsview Casino Resort
Creative Agency: Blammo Worldwide, Toronto
Chief Creative Officer: Andrew Simon
Copywriter: Craig Burt, Ross Pryde
Art Directors: Jesse Senko, Chris Duchaine
Agency Producer: Allana Lytle
Account Team: Joyce Ho, Dan Giusti, Hillary Poste

Production Company: Holiday Films
Director: Steven Tsuchida
Executive Producers: Derek Sewell, Josefina Nadurata
Line Producer: Chris Palladino
Director of Photography: James Gardner

Editorial: Posterboy Edit
Editor: Griff Henderson
Sound Design: Chris Tait, Pirate
Online: Crush
Online Artist: Julia Deakin
Transfer: Eric Whipp, Alter Ego

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